Archive for December, 2009

Analytics in a Box by Coradiant

Posted By Sujith Kosaraju on December 22nd, 2009

Urchin analytics software has a long tradition of integrating with other software/hardware platforms, and extension to that is the new device  built by Coradiant called as AIB ( Analytics In A Box). AIB is an hardware appliance that sits behind your firewall and collects web traffic data via a  packet-sniffing technique, which means there is no need for your page tags.

This appliance is definitely a joy lot of Web Administrators and the Web Analysts who go through the daily challenges of implementing, scanning and maintaining tag/log based web pages. With AIB ( Analytics In A Box) there is no need of tags or logs any more, all you have to do is install this device and track the pages in real time. Yes you read it right in real time, this is definitely gone be very helpful for the E-commerce Analysts who would like to analyse the data and make changes in real time.

AIB uses a modified version of Urchin 6, in conjunction with Coradiant’s complementary technologies to give you new ways to look at both your web traffic AND the performance of your site/server.

From Coradiant’s press release:

“Analytics In A Box provides a comprehensive view into customer Web site interaction, and insights into online conversion outcomes. Analytics capabilities are substantially enhanced through access to a richer data model and customizable reporting solutions. A complete set of dashboards for executive consumption, as well as access to granular data allows deeper insights into marketing optimization, site performance, content optimization, conversion behavior and navigational analysis.”

Please see Coradiant’s site for more information.